Published: Nov. 15, 2018

Kevin Masters, Psychology Professor and Director of the Clinical Health Psychology ProgramYou've probably noticed new electronic payment screens when purchasing coffee or other items at a counter. With the new systems, do customers end up tipping more? "The basic idea is to make it very easy for you, very convenient for you, and create an expectation that this is a norm," says Psychology Professor and Director of the Clinical Health Psychology Program Kevin Masters. "And this is what's usually done."

Are new electronic payment systems causing customers to tip more?
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